Additional Resources, Marketing Automation 26 Sep 2019 A Superhero’s First Experience with Marketo – What’s It Like to Use if You’re an Eloqua Expert? For five and a half years, I spent my days learning Eloqua, helping with Eloqua curriculum development, and teaching others… Michael Kirsner
Best Practices, Marketing Automation, Optimization 23 Sep 2019 Systems in Control Part 3 – More Better Data How well do you understand your best customers? It’s a simple but loaded question. Businesses spend a considerable portion of… Phil Leichtle
Best Practices, Marketing Automation, Marvel Marketing Minute 29 Aug 2019 Marvel Marketing Minute – Using Marketo Notifications to Take Control of Your Instance As a Marketo admin, there are tons of data and processes that you have to keep your eyes on and… Cassie Lloyd
Best Practices, Marketing Automation, Marvel Marketing Minute 15 Aug 2019 Marvel Marketing Minute – Let’s KonMari Your Marketing Automation Instance Our superheroes battle a number of villains, but clutter is one of the biggest. After all, cluttered marketing automation instances… Marvel Marketers
Education, Marketing Automation 15 Jul 2019 Want to Excel at Marketo? Get Marvel Marketers Bootcamp Certified! Did you have a New Year resolution to learn something new? It may be July, but it’s never too late!… Annie Ho
Marketing Automation, Marvel Marketing Minute, Optimization 11 Jul 2019 Marvel Marketing Minute – 5 Steps to Delivering a Phenomenal Report The marketing strategies you create are only as good as the actionable insights you’re able to draw from your data.… Geena Boyer
Best Practices, Marketing Automation 01 Jul 2019 Systems in Control Part 2 – Sync The Right Way How long should salespeople wait for marketing-qualified leads to appear in their queues? How long should marketers wait for CRM… Phil Leichtle
Best Practices, Marketing Automation, Marvel Marketing Minute 13 Jun 2019 Marvel Marketing Minute – Using Program Influence to Answer Your Biggest Marketing Questions In a previous post, I talked about setting up and making your Marketo Program and Salesforce (SFDC) Campaigns work together.… Cassie Lloyd
Best Practices, Marketing Automation, Marvel Marketing Minute 06 Jun 2019 Marvel Marketing Minute – This Marketing Operations Strategy Saves You from Overbooking Events Given the following scenario... The marketing operations team has built an exclusive executive event program in Marketo, and the stakeholders… Michelle Rodriguez
Best Practices, Marketing Automation, Optimization 03 Jun 2019 Missing a Marketing Automation Power User? Follow This Superhero Strategy While “Power User” might sound like a superhero term, it’s actually a vital role for any organization that uses a… Marvel Marketers
