Marketing Automation People Making Hands in Heart Shape Silhouette Sunset 11 Feb 2019 Half a Dozen Reasons to Love Marketo’s Default Programs As a Marketo Consultant, I have seen too many incorrect uses of program types. Marketo offers a handful of program… Geena Boyer
Best Practices, Marketing Automation, Marvel Marketing Minute 07 Feb 2019 Marvel Marketing Minute – Survey Your Way to Segmentation Success One of the most important steps in every marketing campaign is figuring out how you’re going to split up your… Marvel Marketers
Best Practices, Marvel Marketing Minute 10 Jan 2019 Welcome to The Marvel Marketing Minute! The superheroes here at Marvel Marketers love passing along tips that you can take back to your desk and implement… Marvel Marketers
Best Practices, Marketing Automation 10 Dec 2018 You Can’t Succeed Without These Marketo Engagement Program Insights Marketo Engagement Programs are designed to build and send your lead and customer nurtures with ease. But in order to… Marvel Marketers
Marketing Automation 03 Dec 2018 Marketo’s Subscriptions Bring the Data to You—So Pick the Right Ones So many marketing decisions are made based on data, but with all of the features, reporting, and customization that Marketo… Marvel Marketers
Best Practices, Marketing Automation 26 Nov 2018 Which Marketo Channels are Best for Your Marketing Strategy? The better your Marketo channel strategy is, the better your reporting will be. And the better your reporting is, the… Marvel Marketers
Best Practices, Lead Generation, Marketing Automation 12 Nov 2018 Navigating the Fine Details of Your Marketo Setup Marketo is a big investment in both money and time, but once you get it up and running, it has… Marvel Marketers
Best Practices, Marketing Automation 22 Oct 2018 Operational Emails vs. Email Programs – What’s the Difference? It’s a question that pops up a lot—what’s the difference between an email program and an operational email? What does… Marvel Marketers
Best Practices, Marketing Automation 15 Oct 2018 Best Practices for Marketo Program Statuses – Part 2 In “Best Practices for Marketo Program Statuses – Part 1”, we talked about how important program statuses are for your… Marvel Marketers
Best Practices, Marketing Automation 08 Oct 2018 Best Practices for Your Marketo Program Statuses – Part 1 Program statuses are powerful ways to track the behaviors of the people in your database, and they add a big… Marvel Marketers